Privacy Notice

Last Updated: August 3, 2026

1. Introduction

Martin Docks, LLC (“Martin Docks,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains how we collect, use, disclose, retain, and protect personal information when you:

  • Visit martindocks.com or another website that links to this Privacy Policy;

  • Submit a contact, estimate, service, employment, or other online form;

  • Contact us by telephone, email, text message, social media, or another method;

  • Request or purchase our products or services;

  • Interact with our advertisements or marketing communications; or

  • Otherwise communicate or do business with Martin Docks.

“Personal information” means information that identifies, relates to, describes, or can reasonably be associated with an individual or household.

2. Information We Collect

The information we collect depends on how you interact with Martin Docks.

Information You Provide

We may collect information you voluntarily provide, including:

  • Name;

  • Email address;

  • Telephone number;

  • Mailing, billing, property, or service address;

  • Information about your dock, boat, boat lift, shoreline, waterfront property, or requested project;

  • Photos, measurements, plans, documents, or other materials you submit;

  • Estimate, service, appointment, delivery, installation, and warranty information;

  • Communications you send through forms, email, text messages, telephone calls, or social media;

  • Reviews, testimonials, survey responses, and other feedback;

  • Billing, transaction, and payment-status information;

  • Employment application information; and

  • Any other information you choose to provide.

Please do not submit Social Security numbers, account passwords, medical information, or other highly sensitive information through a general website form.

Information Collected Automatically

When you use our website, we and our service providers may automatically collect information such as:

  • Internet Protocol address;

  • Browser type and operating system;

  • Device type and device identifiers;

  • General or approximate geographic location;

  • Pages viewed and links selected;

  • Date, time, and duration of visits;

  • Referring website, search engine, or advertisement;

  • Website interactions, navigation, and form activity;

  • Cookie, analytics, and advertising identifiers; and

  • Marketing attribution and conversion information.

This information may be collected through cookies, pixels, tags, scripts, local storage, server logs, call-tracking technology, and similar tools.

Telephone Calls and Text Messages

When you call Martin Docks, we may collect your telephone number, call date and time, call duration, routing information, and information you provide during the call.

Calls may be monitored or recorded for customer service, training, quality assurance, documentation, security, and dispute-resolution purposes where permitted by law. We will provide notice or obtain consent when required by applicable law.

If you communicate with us by text message, we may collect your telephone number, message content, delivery information, and communication preferences.

Information From Other Sources

We may receive information from:

  • Advertising and analytics providers;

  • Social-media platforms;

  • Lead-generation and referral partners;

  • Customer relationship management providers;

  • Public property and business records;

  • Permitting authorities, utilities, marinas, homeowners’ associations, and lake-management organizations;

  • Manufacturers, contractors, dealers, installers, and service partners; and

  • Our parent company, affiliates, and related businesses, including businesses operating under Shorelife Brands.

3. How We Use Personal Information

We may use personal information to:

  • Respond to questions, inquiries, and requests;

  • Prepare estimates and project recommendations;

  • Schedule appointments, inspections, deliveries, installations, repairs, and other services;

  • Design, manufacture, deliver, install, repair, or maintain docks and related waterfront products;

  • Provide boat lifts, PWC ports, shoreline services, dock accessories, and other requested products or services;

  • Communicate about projects, appointments, invoices, warranties, and customer support;

  • Process payments and maintain transaction records;

  • Coordinate with manufacturers, contractors, installers, permitting authorities, utilities, and other parties involved in a project;

  • Operate, maintain, secure, and improve our website;

  • Understand website traffic and visitor behavior;

  • Measure marketing and advertising performance;

  • Personalize website content and advertising;

  • Create advertising audiences and display relevant advertisements;

  • Send newsletters, promotions, service reminders, and information about our products or services;

  • Request reviews, testimonials, survey responses, or customer feedback;

  • Detect fraud, spam, security incidents, and technical problems;

  • Protect our customers, employees, property, systems, and legal rights;

  • Comply with legal, tax, accounting, regulatory, and contractual obligations;

  • Evaluate employment applications;

  • Support a merger, acquisition, financing, restructuring, or sale of business assets; and

  • Carry out another purpose disclosed when the information is collected.

4. Cookies and Similar Technologies

Our website uses cookies and similar technologies to operate properly, understand how visitors use the website, remember preferences, measure advertising performance, and improve the customer experience.

Cookies may include:

Essential Cookies

Essential cookies support website security, navigation, accessibility, form submissions, and other core functions.

Functional Cookies

Functional cookies remember certain preferences and provide enhanced website functionality.

Analytics Cookies

Analytics cookies help us understand how visitors find and use our website, which pages they view, and how the website performs.

Advertising Cookies

Advertising cookies and identifiers help us measure advertising results, understand whether an advertisement led to an inquiry, create advertising audiences, and display advertisements that may be more relevant to visitors.

You may manage cookie preferences through the cookie banner or preference tool available on our website. You may also block or delete cookies through your browser settings. Disabling certain cookies may affect how some website features operate.

5. Google Analytics and Advertising

We may use Google Analytics to understand how visitors interact with our website. Google Analytics may collect information such as device and browser information, IP address, approximate location, pages visited, referral sources, and website interactions.

We may also use Google advertising features, including:

  • Google Ads conversion measurement;

  • Remarketing or retargeting;

  • Google Analytics audiences;

  • Advertising reporting; and

  • Demographic or interest-based reporting.

Martin Docks and third-party providers, including Google, may use first-party cookies, such as Google Analytics cookies, together with third-party cookies, advertising cookies, or other identifiers to understand website activity, measure advertising performance, and display advertisements based on prior visits to our website.

You can manage personalized advertising through Google Ads Settings. You may also use the Google Analytics Opt-out Browser Add-on or opt-out tools offered by the Digital Advertising Alliance.

6. HubSpot and Other Service Providers

We may use HubSpot and similar customer relationship management, marketing, form, email, and communication platforms to:

  • Process website form submissions;

  • Maintain customer and prospect records;

  • Respond to inquiries;

  • Send requested or permitted communications;

  • Measure marketing activity;

  • Manage communication preferences; and

  • Process privacy-related requests.

We may also use service providers for:

  • Website hosting and maintenance;

  • Cybersecurity and data storage;

  • Call tracking, routing, transcription, or recording;

  • Email and text-message delivery;

  • Analytics and advertising;

  • Scheduling and customer support;

  • Payment processing;

  • Review and survey management;

  • Printing, shipping, and delivery;

  • Accounting, insurance, legal, and professional services; and

  • Recruiting and employment administration.

These providers may process personal information on our behalf or under their own applicable terms and privacy policies.

7. How We Disclose Personal Information

We may disclose personal information to the following categories of recipients:

Service Providers

We may disclose information to vendors and service providers that help us operate our website, manage customer relationships, communicate with customers, process transactions, measure advertising, fulfill requests, and provide our products or services.

Affiliates and Business Partners

We may disclose information to our parent company, affiliates, related Shorelife Brands businesses, manufacturers, dealers, contractors, installers, delivery providers, and other partners involved in fulfilling a request or completing a project.

Permitting and Regulatory Organizations

When appropriate for a project, we may disclose relevant information to government agencies, utilities, marinas, lake-management organizations, homeowners’ associations, or permitting authorities.

Legal and Safety Purposes

We may disclose information when we reasonably believe it is necessary to:

  • Comply with a law, subpoena, court order, or governmental request;

  • Enforce an agreement or protect our legal rights;

  • Prevent fraud, misuse, illegal activity, or security threats;

  • Protect the safety of a customer, employee, visitor, or another person; or

  • Investigate or respond to a legal claim.

Business Transactions

Information may be transferred or disclosed in connection with a merger, acquisition, financing, restructuring, bankruptcy, sale of assets, or similar business transaction.

At Your Direction

We may disclose information when you request or authorize us to do so.

8. Sale of Personal Information

Martin Docks does not sell personal information to third parties in exchange for money.

We may allow analytics and advertising providers to collect information about website activity through cookies, pixels, and similar technologies as described in this Privacy Policy.

You can control certain analytics and advertising technologies through our cookie-preference tool, your browser settings, and the opt-out options described above.

9. Email, Telephone, and Text Communications

Email

You may unsubscribe from promotional emails by selecting the unsubscribe link included in the message.

Even after you unsubscribe from marketing communications, we may continue sending non-promotional messages related to an estimate, appointment, project, invoice, payment, warranty, safety concern, or existing customer relationship.

Telephone

You may ask us not to make marketing calls to your telephone number. This will not prevent us from contacting you when reasonably necessary to respond to a request or provide an existing service.

Text Messages

When you choose to communicate with us by text message or opt in to receive text messages, message and data rates may apply. Message frequency may vary.

You may opt out of marketing text messages by replying STOP. You may receive a final message confirming your opt-out.

Consent to receive marketing text messages is not a condition of purchasing products or services.

10. Your Privacy Choices

You may request to:

  • Learn what personal information we maintain about you;

  • Obtain a copy of certain personal information;

  • Correct inaccurate or outdated personal information;

  • Request deletion of certain personal information;

  • Update your communication preferences;

  • Opt out of marketing communications; or

  • Express a concern about how we use your information.

To submit a privacy request, visit our Privacy Request Portal:

https://na1.hs-data-privacy.com/request/n6WCiq4yVjyugo6vknw2pg

You may also contact us using the information listed in the “Contact Us” section below.

We may need to verify your identity before completing a request. We may retain certain information when reasonably necessary to complete a transaction, maintain project or warranty records, comply with legal obligations, prevent fraud, resolve disputes, or establish, exercise, or defend legal claims.

Depending on where you live, applicable law may provide additional privacy rights.

11. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy.

The length of time information is retained may depend on:

  • The nature of the information;

  • The duration of our customer or business relationship;

  • Project, service, maintenance, and warranty requirements;

  • Legal, tax, accounting, insurance, and regulatory obligations;

  • Dispute-resolution and recordkeeping needs;

  • Fraud-prevention and security requirements; and

  • Whether retention is reasonably necessary to establish, exercise, or defend legal claims.

When information is no longer reasonably necessary, we may delete, anonymize, or securely dispose of it in accordance with our retention practices.

12. Data Security

We use reasonable administrative, technical, and physical safeguards designed to protect personal information from unauthorized access, loss, misuse, alteration, or disclosure.

These safeguards may include access controls, secure systems, encryption, employee training, vendor management, and other practices appropriate to the nature of the information.

However, no website, internet transmission, electronic storage system, or security measure can be guaranteed to be completely secure.

13. Payment Information

If you make a payment online, payment-card or banking information may be collected and processed by a third-party payment provider.

Martin Docks may receive transaction details, billing contact information, payment status, and limited payment information, but we generally do not receive or store the complete payment-card number processed by the payment provider.

The payment provider’s handling of payment information is subject to its own privacy and security practices.

14. Children’s Privacy

Our website and services are intended for adults and are not directed to children under 13.

We do not knowingly collect personal information from children under 13 through the website. If we learn that we collected personal information from a child under 13 without appropriate authorization, we will take reasonable steps to delete it.

A parent or guardian who believes that a child has provided us with personal information may contact us using the information below.

15. Third-Party Websites

Our website may contain links to websites, maps, videos, social-media platforms, payment providers, manufacturers, or other services operated by third parties.

We do not control and are not responsible for the privacy, security, or information practices of those third parties. This Privacy Policy does not apply to information collected directly by a third party.

We encourage you to review the privacy policy of each third-party website or service you use.

16. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our business, website, technology, services, or legal obligations.

When we make changes, we will post the revised policy on this page and update the “Last Updated” date at the top.

17. Contact Us

Questions, concerns, or privacy requests may be directed to:

Martin Docks, LLC
Attn: Privacy
1740 Dawsonville Highway
Gainesville, Georgia 30501

Telephone: 770-536-0189
Email: sales@martindocks.com
Website: martindocks.com

You may also submit a request through our Privacy Request Portal:

https://na1.hs-data-privacy.com/request/n6WCiq4yVjyugo6vknw2pg